ABOUT THE BOLD EDIT
Hi, I'm Jaime.
Founder of The Bold Edit, a Perth social media marketing studio. Strategist, content creator and your new favourite back end growth partner. Just a millennial mum on my own race to the top 🏁
BY THE NUMBERS
Nearly 10 years in marketing · 5 as a Marketing Manager · 12+ Perth businesses in year one · 2 very energetic sausage dogs
MY STORY
Somewhere between the school run and the second coffee.
I grew up around small business. My parents owned retail shops, and they were brilliant at what they did. But the online side, the tech, the posting, the ads? That always felt out of reach, and I watched it hold good businesses back.
After school I trained as a dental nurse and loved it. Then I became a mum and wanted the flexibility to be present for my kids while still building something of my own. So I studied a Bachelor of Public Relations and Marketing online through ECU, while dental nursing, relief teaching and working events on weekends. Safe to say I thrive with a full plate.
Nearly ten years in marketing later, including five as a Marketing Manager, I started The Bold Edit to be the growth partner my parents never had. Strategy that's personal, content that actually sounds like you, and someone genuinely invested in seeing you win.
WHAT I STAND FOR
Beautiful and it performs.
Integrity
Honest advice, clear pricing and no fluff. If something isn't working, you'll hear it from me first.
Adaptability
Built around your goals, never a template. Every business behaves and buys differently.
Excellence
Content that looks polished and pulls its weight. Pretty is the starting point, not the goal.
A FEW BOLD TAKES
Strategy before content. Always.
Boosting posts is a waste. Run ads with a plan.
You can't put every business in the same box. So I don't.
Done beats perfect, and it absolutely beats undecided.
OFF THE CLOCK
Mum, wife and sausage dog wrangler.
When I'm not building strategy for clients, you'll find me with my husband, our two kids and our two very energetic sausage dogs.
KIND WORDS
“From the very first call, she understood my brand and helped bring it to life with clear, consistent, and stunning social media management.”
Elly Bevan, Abode Beauty
WHAT I DO
QUICK FACTS
The Bold Edit at a glance
Founder: Jaime Conti
Based in: Perth, Western Australia
Works with: Small businesses in Perth and Australia wide
Services: Social media management, Meta Ads, on site content shoots and website design
Contact: hello@theboldedit.com.au
WORK WITH ME
Tell me about your business and where you want it to go. No pressure, just a good chat.

